Tradeshows – 10 Things to Consider About Your Give-Away

Wow! Now that you have set your plan in place to drive traffic to your booth what do you do.  The most succesful tradeshows have some sort of give-away…sure I know many of you are thinking about all the boring items you’ve received…pens, magnets, candy and the list goes on.  Work with your promotional marketing [...]

Tradeshows – 10 Pre-Show Traffic Building Ideas

With the start of the fall tradeshow season now here and planning for the spring season now beginning, I thought I’d share 10 simple and cost effective pre-show traffic building ideas…

Print Stickers with your booth number, name and date of the tradeshow and the city it’s being held at.  Attach these stickers to all invoices, [...]

Toshiba, CT Scanning Technology and Trade Show Success

I just finished reading a B2B Magazine article entitled “The Secret of Toshiba’s Success” and it got my thoughts turning about tradeshows.
During the course of the next couple of weeks we are going to look at the various aspects of a tradeshow, from pre-show, show and post show. We’ll address some of the most [...]